SEO Specialist

Company: MyAdvice
Location: Lehi
Posted on: March 13, 2023

Job Description:

Position SummaryOur Search Engine Optimization Specialists are responsible for -developing and implementing comprehensive strategies that focus on consistent, long term organic results. We offer hard-working individuals a unique opportunity to contribute and grow as the industry -changes in a fast-paced and team environment. This role -focuses -on the technical side of SEO -utilizing industry standard audit and analysis -tools. -SEO Specialists are expected to be aware of and versed in current industry trends and determine which may be applicable to the MyAdvice client base. -This position -is -responsible for regular communication with internal teams, providing strategy to ultimately drive our clients' traffic and conversions while adhering to SEO best practices.Our ideal candidate will have in-depth knowledge of keyword research, technical SEO best practices, and the behaviors of search engines. They can quickly understand and support initiatives that will contribute to the goals and success of client campaigns. SEO is an ever-changing landscape, so our specialist -needs to be continuously learning and adapting. The -ideal candidate is a thought leader, someone who will bring new ideas to the table, and spread passion for data and SEO throughout the team. -They will not only guide individual client -campaigns, but also continually help us refine our processes and services to maximize scalability. If you're inquisitive, data-driven, solution-oriented, -and enjoy digital marketing -- -you'll love this position!Essential Duties

• On-site technical coding including URL structure, meta tags, structured data, etc. on CMS's including -WordPress -and Drupal
• Ongoing campaign performance assessment against designated client goals which may be traffic and/or lead based (MOM, QOQ, YOY)
• Advise on goal definition and refinement throughout campaign life cycle
• Keyword research and competitive analysis
• Keeping current with industry changes and information, specifically SE algorithms and -Google best practices
• Being an expert resource for the Client Success Teams on SEO related client deliverables/campaigns
• Collaboration with SEO team members focused on identifying methods and processes that will positively impact the entire client base with improved performance and enhanced positioning -Required Skills + Experience
  • Working knowledge of HTML/CSS basics
  • Intermediate to advanced experience using Google Search Console (including Index Coverage reports), Google Analytics, Google Tag Manager
  • Solid grasp of the digital marketing landscape, not limited to local presence, on-site content, -off-site content, citations, YouTube, reputation management and more
  • Must have excellent verbal and written communications skills, demonstrate a high degree of -professionalism, and show strong attention to detail
  • Must have the ability to multi-task and effectively communicate status to team members
  • Experience -using Ahrefs, SEMrush, Moz, SpyFu and similar tools
  • Successfully manage high client volume and task type on a weekly basis
  • Familiarity -with Agile -frameworks such as Scrum and/or Kanban
  • Procurement of relevant, high quality backlinks -
  • Training to our specific protocols will be provided but we require a candidate that -can demonstrate a solid -knowledge and understanding of growth focused SEO principles and strategyQualifications
    • 3-5 years direct experience managing and implementing -SEO campaigns -
    • Google Analytics certification
    • High School education or equivalent required
    • Degree in Marketing or a related field preferred preferred
    • High speed internet connection to facilitate a remote working environment
    • Legally authorized to work in the United StatesPosition Details -
      • Starting Salary: $45k-$60k, depending on experience -
      • Position Type: Full-time, Non-exempt
      • Location: Remote, hybrid or in-office in Melville, NY or Lehi, UT -per employee preference -
      • Schedule: Monday-Friday (no nights or weekends); Typical business hours based on your time zone
        • For example: 7am-3pm, 8am-4pm or 9am-5pm plus 0-60 minutes for a lunch break per employee preference and manager's approval
        • During training (typically the first 2 months), you'll be required to match your manager's schedule of 8am-5pm EST after which you can adopt your preferred, approved schedule. -
        • Travel: May require occasional local or national travel (less than 5% of the time, if at all).
        • Physical Requirements: Prolonged periods sitting at a desk and working on a computer (90% at desk, 10% of time walking); Ability to lift up to 30 lbs and use typical office equipment (computers, keyboards, printer, etc.)Benefits Package
          • Employer Paid Plans: Medical (80%), Vision, Life, Long-term Disability and AD+D -
          • Voluntary Plans: Dental, Short Term Disability, Critical Illness, Accident and Pet -
          • Unlimited Paid Time Off + 12 -Paid Holidays
          • Flexible Schedules + Early Out Fridays!
          • 401(k) Plan with Company Match (50% of the first 6% invested)
          • Tuition Reimbursement Program and Executive Mentorship Opportunities
          • Employee Assistance Program (mental health services, financial/legal consultations and more!)
          • Casual Dress and Fun Work Environment (foosball, beer fridge, coffee, snacks, etc.)
          • Day of Creativity, Core Value "Pay It Forward" Initiative, Quarterly Employee and Volunteer Activities
          • 12 Week Maternity Leave PolicyMyAdviceMyAdvice empowers business owners and professionals to increase their revenue by attracting and retaining more clients through digital marketing. The SaaS-based platform enables hands-on control and visibility into performance of online marketing activities, backed by 20+ years of best practices and expertise on how to maximize those efforts. MyAdvice's six-stage Pyramid of Success--- provides a proven step-by-step plan for how and when to implement growth-oriented marketing tactics for greatest impact, including website design and maintenance, local directories, client reviews, social media, search engine optimization (SEO) and paid advertising. Learn more at.We are committed to diversity and inclusion as we understand and value its importance to our success. Our team thrives upon our employee's unique experiences to propel creative solutions, so we aspire to continue building upon our diverse team to include groups that are traditionally underrepresented. Additionally, studies have shown that minorities are less likely to apply for a position if they don't meet every qualification. MyAdvice prioritizes a strong company culture fit and believes in providing opportunities to individuals with exceptional work ethic. Skills can be taught. With that in mind, if you believe yourself to be a good fit, we strongly encourage people of all backgrounds to apply.MyAdvice is a performance based and data driven company that has experienced tremendous growth within the last year, so we're excited for the opportunity to introduce new talent. MyAdvice's progressive values include transparency, teamwork, relentless effort and intellectual honesty in order to bring about the success of our clients. We encourage continuous education, career development and work/life balance while thriving in a casual and collaborative work environment. With MyAdvice you will be a valued and integral member whom we will continually invest.Powered by JazzHR

Keywords: MyAdvice, Lehi , SEO Specialist, Other , Lehi, Utah