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Web Strategy Manager

Company: Podium Infotech
Location: Lehi
Posted on: June 6, 2021

Job Description:

Podium is a suite of messaging tools for local business. Using our platform, businesses of all sizes can connect with customers via text to do things like request payments, collect reviews, and sell products, in a modern, convenient way. Our work streamlining this process for local businesses has awarded us recognition on top industry lists, such as Forbes Next Billion Dollar Startups, Forbes Cloud 100, the Inc. 5000 (#13), and Fast Companys Worlds Most Innovative Companies. For more about our product. Podium has a positive, diverse, and supportive culture and was recently named one of Inc. Magazines Best Workplaces for 2021 (4 years in a row). We look for people who are curious, creative and work to be a little better every day. In our work together we embody our values: Be a founder, Murder drama, and Enjoy the ride.

What you will be doing:

  • Oversee all aspects of the website, including content and conversion
  • Guide conversion rate strategy across podium.com lead gen pages and our freemium
  • Work cross functionally with Demand Generation, SEO, Web Development, and Paid Search to build out a web roadmap and strategy
  • Increase conversion rate and drive marketing-qualified leads
  • Design, build and execute split testing, multivariate testing, and other testing approaches for website and landing pages.
  • Use analytics platforms and other tools to monitor and analyze the outcomes from the tests
  • Maintain a constant awareness of of all competitor and industry trends
  • Produce and present testing roadmap and CRO performance reports

What you should have:

  • 4-6 years experience in a website strategy role
  • Hands on experience using A/B testing tools (Google Optimize, Optimizely, VWO, etc)
  • Proficiency in using Google Analytics
  • Understanding of the importance of statistical significance when analyzing experiment results

What we hope you have:

  • Past experience with web analytics and A/B testing in a SAAS environment
  • Knowledge of CSS and HTML
  • Exposure to Google Tag Manager

BENEFITS

  • A positive, diverse, and supportive culture, ranked as one of Inc. Magazines Best Workplaces in 2018, 2019, 2020, and 2021.
  • Flexibility to work in this building in Lehi, UT
  • Excellent opportunities for career growth
  • 401k with a competitive matching contribution plan
  • Unlimited Vacation (yes, we want you to have a work-life balance)
  • Great medical, dental, vision benefits
  • If in Utah, a stellar onsite gym with local professional coaches, morning and night classes offered
  • Access to Snowbird lift tickets
  • Life insurance, long and short-term disability coverage
  • Paid maternity and paternity leave

Podium is an equal opportunity employer. Podium provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, national origin, sexual orientation, gender identity or expression, age, disability, genetic information, marital status or veteran status.

Keywords: Podium Infotech, Lehi , Web Strategy Manager, Other , Lehi, Utah

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