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Product and Merchandising Manager

Company: Purple
Location: Lehi
Posted on: October 14, 2020

Job Description:





Product and Merchandising Manager


Job DetailsLevel ExperiencedJob Location HQ- Lehi - Lehi, UTPosition Type Full TimeEducation Level Bachelor's DegreeTravel Percentage 0-25%Company Overview PURPLE

Purple is a digitally-native vertical brand with a mission to help people feel and live better through innovative comfort solutions. To us, comfort means more than great products, it means empowering every employee to feel comfortable being themselves. We believe your career at Purple will be a one-of-a-kind "Career in Comfort" because our workforce is one-of-a-kind. We are committed to a culture of collaboration where every voice is heard and understood. As an innovation company at our core, we believe a diversity workforce brings better insights, solutions and products and serves as the backbone to bettering our company. Join with us as we add to our team of exceptional individuals who will help us take over the world - one mattress at a time.
Position Summary WHO WE ARE:

We are the Purple Product & Merchandising Team. We are a fast-growing group of brand/product management, category management, and merchandising experts. Our mission is simple: drive revenue and merchandising margin by launching and leveraging innovative products and delivering the right product assortment across channels in support of product and brand strategies and key consumer insights.

YOUR RESPONSIBILITIES:



  • Product, Assortment, and Launch Strategy: Develop and lead product and category strategies and assortment planning, including managing the development and launch of new innovations while also successfully developing strategies to protect revenue streams and customer satisfaction

  • Product Lifecycle - plan the launch/transition/retirement of products and manage the cross-functional implementation of the plan (from Ideation/Discovery to Commercialization); this includes presenting ideas and progress to and getting buy in from senior management at Stage Gate meetings

  • Product Positioning and Marketing - develop and communicate product positioning and messaging that differentiates and drives sales of our products in the market

  • Promotional Strategy - develop promotional strategies for your categories and align them with the company promotional strategy and plan

  • Consumer Insights and Marketing Positioning: Lead cross functional efforts to identify, leverage, and apply consumer insights to both product and messaging strategy; Will include portfolio strategy, product development, positioning, messaging, and claims process and strategy




    • Sales enablement - develop comprehensive commercialization plans and compelling sales story and tools that support the Sales team and our selling process; this includes partnering with the Retail and eCommerce teams to develop highly creative demand generation strategies that drives customer acquisition

    • Market intelligence - be the expert on your category consumers and customers, how they buy and their buying criteria; be the expert on your competition and create strategies to win; be the expert on the day-to-day business for your product categories

    • Pricing and Packaging - Work with cross-functional team to develop pricing and packaging strategies that optimize market growth, revenue potential, and customer experience

    • Best practices - set internal best practices for product management and merchandising

      Additional Responsibilities Include:



      • Partner with Innovation (R&D, Engineering), Operations, and Project Management on the development of new products for your categories

      • Work collaboratively with Design, Creative, Production, Warehouse, and Operations teams

      • Develop and improve processes to achieve your responsibilities

      • Proactively monitor competition and recommend/implement appropriate responses

        Skills & Requirements:



        • Bachelor's degree

        • 5-10+ years of category/product/brand management experience

        • Passion for product of any kind

        • Creative problem solver, innovative, and strategic thinker---

        • Excellent analytic skills---




          • Adept at leading and influencing cross-functional teams; solid interpersonal skills

          • Strong project and people management/influencing skills

            BENEFITS AND PERKS



            • Medical, Dental, Vision

            • 401(k) Match

            • Generous PTO

            • Market Money

            • Earn a Mattress

            • Purple Swag

            • Amazing Purple Products

              WHY WORK AT PURPLE?




              • Make your mark: We value innovative thinking. At Purple, you will be empowered to bring your ideas to life as we work together to improve people's lives through comfort.



              • Gain unique experience: Be a part of one of the fastest growing companies in Utah! The contributions you make will matter at Purple as the company continues to grow with you.


              • Awesome culture: Join the tight-knit team at Purple and you can enjoy working alongside industry experts, making close friends, and annual employee appreciation events.

                Purple provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

                This policy applies to all terms and conditions of employment.

Keywords: Purple, Lehi , Product and Merchandising Manager, Hospitality & Tourism , Lehi, Utah

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