LehiRecruiter Since 2001
the smart solution for Lehi jobs

Director of Partner Marketing

Company: Workfront
Location: Lehi
Posted on: November 20, 2020

Job Description:

Job Title: Director, Partner Marketing

Location: US

Reports to: SVP of Global Alliances

Workfront is the work management application platform for the enterprise, helping people do their best work so companies can thrive in a digital world. Workfront is built for people, effortlessly connecting teams and easily integrating into existing applications and systems. The ability to see, measure, and analyze critical factors such as resources, outcomes, and priorities keeps everyone on the same page, with a clear understanding of why their work matters.

The Business Development team identifies potential partners that will help to differentiate strategic offerings for both the partner and Workfront. The single most important thing the Business Development team can do is create high-value relationships with partners.

As the Director of Partner Marketing you will focus on programs and messaging that help us scale with existing partners and recruit new partners with creative and strategic marketing programs. You will be responsible for understanding the market landscape and defining a strategic solution, messaging and programs plan for both for ISVs and SIs that result in partner generated pipeline

Key responsibilities:

* Direct and lead the execution of the go-to-market strategy to support and successfully launch new or updated programs in the partner ecosystem

* Develop and execute highly-targeted campaigns that encourage existing partners to take key actions to pipeline

* Develop and execute partner communications plans to support partner learning for upcoming product launches or releases, and promoting partner certifications.

* Develop and communicate partner-facing value propositions for Workfront, its products and solutions. Why Workfront, how to build your business with Workfront .

* Adapt global marketing campaigns, programs and promotions to ensure suitability for Partner Marketing purposes

* Organize and deliver online and in-person (when current environment allows) Partner events, such as Partner Advisory Councils, Partner Conferences and Partner briefings.

* Oversee allocation, measurement, and use of MDF (marketing development funds)

* Collaborate with marketing peers to ensure alignment with the overall partner marketing strategy and inclusion of partners in Workfront marketing programs

Skills, Capabilities, and Experience:

* 10+ years in a partner marketing role and/or B2B revenue-driving role

* Proven experience in developing relationships and communicating with partners

* Ability to think strategically while implementing tactically, balancing longer term goals with current capacity and demands

* Excellent written and verbal communication skills

* Experience creating partner messaging content from sales presentations, solution briefs, data sheets and webinars

* Proven ability to collaborate effectively and influence cross-functional teams

* Strong project management skills with experience gaining team consensus and driving deliverables

* Demonstrated success in marketing roles that are partner-facing and field-facing

* Success in driving pipeline and optimizing returns with partners

* Experience with sales and marketing automation technology, such as Marketo and Salesforce.com

* Thrive when building something new and a generating new ideas.

Key Stakeholders & Matrix Reports:

This role will report directly to the SVP of Global Alliances and will work very closely with the Workfront Marketing organization. Additionally, they will work with key stakeholders in product marketing, sales, sales operations and other parts of the Workfront organization as neededU.S. Equal Opportunity Employment Information (Completion is voluntary)

Individuals seeking employment at Workfront are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation, and you are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.

Keywords: Workfront, Lehi , Director of Partner Marketing, Executive , Lehi, Utah

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category
within


Other Executive Jobs


Asia Partner Service Manager, full-time
Description: Purposes br br FamilySearch is looking to hire a partner account manager, focused on the Asia market. If you want to be part of building something new from the ground up and you enjoy working in a (more...)
Company: The Church of Jesus Christ of Latter-day Saints
Location: Salt Lake City
Posted on: 11/24/2020

Assistant General Manager
Description: SPORTS BAR ASSISTANT GENERAL MANAGERKnow what it's like to be in the stadium on game day Then you know what it's like to work at Buffalo Wild Wings. It's fun. It's fast-paced. We're at the top of our (more...)
Company: Buffalo Wild Wings
Location: Salt Lake City
Posted on: 11/24/2020

Part-Time Assistant Sales Manager -
Description: At Famous Footwear, we believe everyone deserves to feel a little famous. To us, famous isn t about standing out in the crowd. It s about feeling good where you stand right now. br br We understand
Company: Famous Footwear
Location: Salt Lake City
Posted on: 11/24/2020


Accounting Manager A/P
Description: Description 61K- 82K DOE What You'll do as a Accounts Payable Manager: Manages daily operations of AP team to assist with problem resolution, balance workload, and ensure completion of work on a (more...)
Company: Maverik
Location: Salt Lake City
Posted on: 11/24/2020

Product Manager
Description: Product Manager Location Roy, UT Start Date Oct 12, 2020 Apply Now Sign Up For Job Alerts Email Job Refer a Friend Apply with LinkedIn Job Description Product Manager Roy, UT Direct Placement 60k to 67k (more...)
Company: ConsultNet, LLC
Location: Roy
Posted on: 11/24/2020

Communications Manager, Park City Mountain
Description: Reach Your Peak at Vail a community of adventurers and discoverers, Vail Resorts delivers an experience of a lifetime to our guests and our employees. Our team is made whole by the brave, passionate individuals (more...)
Company: Vail Resorts
Location: Park City
Posted on: 11/24/2020

RN / Manager / Utah / Permanent / Nursing Manager MedSurg Job
Description: Description SHIFT: No Weekends br br SCHEDULE: Full-time br br For the past 145 years,St. Marks Hospital has provided a full-spectrum of healthcare services to SaltLake City and its surrounding (more...)
Company: HCA.
Location: Salt Lake City
Posted on: 11/24/2020

Sr Principal Product Manager ? Dell Cloud Services
Description: Sr Principal Product Manager Dell Cloud ServicesLocation: Remote, United StatesShowcasing excellence and innovation at every stage, Product Management is responsible for the cross-functional management (more...)
Company: Dell
Location: Magna
Posted on: 11/24/2020

General Manager - 000476
Description: General ManagerMotel 6 / Studio 6 About the roleCome join a company that has been growing rapidly and outperforming the market segment over the last 5 years. (more...)
Company: Motel 6/Studio 6
Location: Midvale
Posted on: 11/24/2020

92Y Unit Supply Specialist - Warehouse Manager
Description: As a Unit Supply Specialist for the Army National Guard, you will ensure that your Unit and fellow Soldiers are well supplied and equipped for any mission. In this role, your keen eye and management ability (more...)
Company: Army National Guard
Location: Draper
Posted on: 11/24/2020

Log In or Create An Account

Get the latest Utah jobs by following @recnetUT on Twitter!

Lehi RSS job feeds