Product Marketing Manager
Posted on: January 15, 2022
Xactware, a Verisk business, specializes in technologies for the
property insurance, remodeling, restoration, and mortgage and
lending industries. Xactware's tools provide claims estimating,
contents replacement, claims management, and property maintenance
solutions for desktop, mobile, and online platforms. Xactware's
services include repair cost research and reports, aerial imagery,
and real-time business intelligence. Xactware has been providing
cloud services for customers since 1995. To learn more about
Xactware please visit us at:---Xactware.com. We are proud to be a
part of the Verisk family of companies!
At the heart of what we do is help clients manage risk. Verisk
(Nasdaq: VRSK) provides data and insights to our customers in
insurance, energy and the financial services markets so they can
make faster and more informed decisions.
Our global team uses AI, machine learning, automation, and other
emerging technologies to collect and analyze billions of records.
We provide advanced decision-support to prevent credit, lending,
and cyber risks. In addition, we monitor and advise companies on
complex global matters such as climate change, catastrophes, and
But why we do our work is what sets us apart. It stems from a
commitment to making the world better, safer and stronger.
It's the reason Verisk is part of the UN Global Compact
sustainability initiative. It's why we made a commitment to
balancing 100 percent of our carbon emissions. It's the aim of our
"returnship" program for experienced professionals rejoining the
workforce after time away. And, it's what drives our annual
Innovation Day, where we identify our next first-to-market
innovations to solve our customers' problems.
At its core, Verisk uses data to minimize risk and maximize value.
But far bigger, is why we do what we do.
At Verisk you can build an exciting career with meaningful work;
create positive and lasting impact on business; and find the
support, coaching, and training you need to advance your career. We
have received the Great Place to Work - Certification for the fifth
consecutive year. We've been recognized by Forbes as a World's Best
Employer and a Best Employer for Women, testaments to our culture
of engagement and the value we place on an inclusive and diverse
workforce. Verisk's Statement on Racial Equity and Diversity
supports our commitment to these values and affecting positive and
lasting change in the communities where we live and work.
Xactware is looking to add a Product Marketing Manager to the team.
As a Product Marketing Manager, you will:
Manage products and projects while coordinating closely with and
mentoring marketing coordinators.
Develop product positioning and messaging that differentiate
Xactware products in the market.
Sales enablement - communicate the value proposition of the
products to the sales team and develop the sales tools that support
the sales process
Product launch - plan the launch and go-to-market strategies for
product releases. Manage the cross-functional implementation of the
plan to ensure all internal stakeholders are prepared for product
Market intelligence - be the expert on buyers, how they buy and
their buying criteria; be the expert on the competition and how
Market research and messaging - conduct research to specify market
needs and requirements for current and future product
Demand generation - develop strategies and manage the marketing
programs that drive demand for your products
Support the entire product life cycle from strategic planning to
Marketing, business, or related degree. Equivalent experience also
The ideal candidate will have 5+ years of strategic PropTech
marketing experience in the real estate, property management,
construction, default servicing, or remodeling markets.
Provides mentorship and guidance to product marketing team
Preference given to candidates with a working knowledge of project
management, email automation, digital marketing, technical and
business writing, lead generation, or advertising.
Ability to handle a high number of simultaneous projects and keep
them on schedule, reporting on KPIs for projects under
Must be able to manage the planning, development, budget, and
execution of marketing efforts for various products and/or brands,
including product messaging and collateral.
Must be detail oriented with strong analytical and business problem
solving skills, including financial analysis, ROI analysis, SWOT
analysis, and customer segmentation.
Must have the ability to translate product technologies into
Must be comfortable presenting to internal stakeholders. Must have
excellent people skills and be comfortable interacting with staff,
cross-functional teams, and third parties.
Must be able to manage priorities on multiple projects with tight
deadlines while still achieving exceptional results.
This position may require occasional travel.
Verisk Analytics is an equal opportunity employer.
All members of the Verisk Analytics family of companies are equal
opportunity employers. We consider all qualified applicants for
employment without regard to race, religion, color, national
origin, citizenship, sex, gender identity and/or expression, sexual
orientation, veteran's status, age or disability.
Unsolicited resumes sent to Verisk, including unsolicited resumes
sent to a Verisk business mailing address, fax machine or email
address, or directly to Verisk employees, will be considered Verisk
property. Verisk will NOT pay a fee for any placement resulting
from the receipt of an unsolicited resume.
Consumer Privacy Notice
Effective November 15, 2021, and subject to applicable law, all
prospective hires for this position will be required to demonstrate
that they are fully vaccinated against COVID-19 by their start
date, or qualify for a legally-required medical or religious
accommodation to this vaccination requirement, as a condition of
employment. Hired candidates who do not demonstrate that they are
fully vaccinated against COVID-19 by their start date, and who have
not been approved for a legally-required medical or religious
accommodation will no longer meet the requirements for employment
and their offers of employment will be immediately rescinded, in
accordance with applicable law.
Keywords: Xactware, Lehi , Product Marketing Manager, Advertising , Lehi, Utah
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