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Social Media Content Creator

Company: Purple
Location: Lehi
Posted on: October 14, 2020

Job Description:





Social Media Content Creator


Job DetailsLevel ExperiencedJob Location HQ- Lehi - Lehi, UTEducation Level Not SpecifiedTravel Percentage 0-25%Company Overview PURPLE

Purple exists to meaningfully improve lives through true innovation that evolves comfort from end to end. Our colorful company culture, award-winning marketing, unique (and extremely comfortable) technology, and incredible team make for a workplace you'll be proud to be a part of. Purple is recognized as one of the fastest-growing and most disruptive companies in the comfort industry. We're looking for amazing, motivated people who will help us improve lives and invent a better way for Purple. Come along for the ride!
Position Summary We are seeking a digitally savvy, experienced marketing mind to develop and execute social marketing strategies and creative campaigns. This role will be focused heavily on creating regular content for the brand and have a knack for engaging audiences. They should have a passion for storytelling and find creative ways to tell Purple's innovation story across a variety of channels. In addition, they should understand how to source and leverage different forms of content across multiple platforms.

The right person for this role will have 3-6 years' experience working in creating content for social media and be able to think holistically about campaigns. This person should also be collaborative, self-motivated and able to manage multiple projects and deadlines.

RESPONSIBILITES:



  • Create content over various organic social channels using a wide variety of skills, including video, animation, design and photography.

  • Craft content that is engaging and thought-provoking that strives to surprise and delight

  • Develop and execute brand and PR campaigns, ensuring all content is consistent with branding, positioning, voice and messaging.

  • Think about the full user journey and touch points, providing a great user experience across multiple platforms.

  • Have an "always-on" mentality, keeping a pulse on trends, current events, new platform features and best practices

  • Track and report on campaign results with actionable steps to keep social media efforts up-to-date.

  • Brainstorm new, creative approaches to organic social channels to support creative team, PR, business partnerships and events.

  • Work with communication agency partners to ensure effective and efficient delivery of budget and plans.

    QUALIFICATIONS:



    • 3-6 years content creation experience

    • Talent in storytelling and community building via written and visual communication

    • Skills in graphic design, photography and videography with an eye for brand aesthetics

    • A solid understanding of cameras, equipment and associated gear, lighting, sound, etc.

    • Working experience in Adobe Creative Cloud, especially in Photoshop, Illustrator, Premiere and After Effects.

    • In-depth knowledge of social media marketing industry

    • Impeccable verbal and written communication skills

    • Well-organized with great time management skills

    • Outstanding project management skills

      BENEFITS AND PERKS



      • Medical, Dental, Vision

      • 401(k) Match

      • Generous PTO

      • Market Money

      • Earn a Mattress

      • Purple Swag

      • Amazing Purple Products

        WHY WORK AT PURPLE?




        • Make your mark: We value innovative thinking. At Purple, you will be empowered to bring your ideas to life as we work together to improve people's lives through comfort.



        • Gain unique experience: Be a part of one of the fastest growing companies in Utah! The contributions you make will matter at Purple as the company continues to grow with you.


        • Awesome culture: Join the tight-knit team at Purple and you can enjoy working alongside industry experts, making close friends, and annual employee appreciation events.

          Purple provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

          This policy applies to all terms and conditions of employment.

Keywords: Purple, Lehi , Social Media Content Creator, Advertising , Lehi, Utah

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